Pinterest Marketing is important because if your business does not have a presence on this social media platform, then you are losing out big time. Pinterest is currently growing by leaps and bounds and has the largest paid-users of any site online today. If you are not marketing your online business through Pinterest, then you
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Local SEO or search engine optimization for local traffic is one of the most effective ways to increase traffic to your website and make it more visible to potential customers. Local SEO is the procedure of optimizing your web content so that it becomes easily accessible to local consumers. In a nutshell, local SEO helps
The phrase ‘pay per click marketing’ refers generally to online marketing strategies in which advertisers pay for each time one of their advertisements is clicked. While there are others forms of online marketing such as display advertising or search engine optimization that do not pay for anything until a visitor actually clicks them, PPC marketing
Organic traffic vs paid traffic is an eternal debate among internet marketers. If you are new to online business, it will be helpful for you to understand both these types of traffic before delving into a specific issue. Organic traffic is one form of web traffic generated by search engines without the need for payment.
Search Engine Optimization is the act of optimizing a web page for organic, or free, traffic in the search engine results pages. The organic or unpaid traffic is referred to as ‘back links’ and can be a major source of traffic for your business. Search engines recognize the value in having links to your web
Marketing and branding are two sides of the same coin, they both go hand in hand with one another. Both are involved in the promotion of products and services and both have their own purposes. However, what makes them different is the factor that makes them very different; which is their long-term viability. In the
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